Our Mission
SOHO works to transform the lives of orphans and vulnerable children, especially those in child-headed households, through a hope filled, holistic, Christ-centered programs addressing health, education, a sense of purpose and empowerment to succeed.
Our Vision
SOHO’s long term vision for orphans and vulnerable children in AIDS affected communities is a safe living environment where the physical, mental, spiritual, and emotional wellbeing of children are addressed, education is supported and skills are developed such that the children embrace their God-given, personal worth and reach their full potential.
Our Core Values
SOHO is committed to
COMPASSION & EQUITY • LOVE AND RESPECT • HEALTH AND SAFETY • EMPOWERMENT
Our Core Values
SOHO is committed to:
– COMPASSION & EQUITY –
– LOVE AND RESPECT –
– HEALTH AND SAFETY –
– EMPOWERMENT –
Get to Know Us
Our Story
In 2006, seventeen volunteers from various parts of the United States, Australia, and New Zealand journeyed to Swaziland, Africa with Cynthia Prime on a humanitarian mission. Alerted to the dire needs of orphans in the country, Cynthia and friends had raised funds to feed 1,000 children for one week in the area where she was to be a guest speaker at a conference. The experience was life changing. They encountered thousands of children, many lacking even the basic needs of food, clean water, and safe shelter. On that first mission, the volunteer team distributed 17,250 meals and snacks, clothing for 11,700 orphans and children in need, and performed roughly 2,500 health examinations and treatments.
What began as a short-term humanitarian effort became a life-long commitment. Cynthia Prime and her ministry partner Linda Schultz co-founded the faith-based nonprofit organization that would become SOHO, to give hope to orphans and vulnerable children. The organization’s goal is to improve the quality of the children’s lives through programs addressing their health, food security, education, spiritual nurture, and their capacity to become self-sustaining, contributing members of their community and country. SOHO currently operates two multi-purpose centers which serve 150 children daily, as well as outreach programs in various parts of the country that touch the lives of hundreds more.
Read “From the Founders”
How We Work
SOHO, as a USA based non-profit, has the advantage of “feet on the ground” in Eswatini, in ministering to the needs of orphans and vulnerable children. SOHO works with Seeds of Hope Outreach, a sister NGO registered and operating in eSwatini to implement its programs. Seeds of Hope Outreach has two multi-purpose centers: 1) Mhlosheni in the Piggs Peak area, and 2) Nhlambeni close to Manzini, the most populated city. Seeds of Hope Outreach also conducts outreach activities in destitute areas such as Marekamp, near Nhlambeni, where nurturing and enrichment programs are provided. Hope Discovery Learning Center (HDLC), the Swazi nation’s first inclusive academic program serving children with special needs, is under the auspices of Seeds of Hope Outreach.

HOPE SEEKERS ALLIANCE is a registered NGO in eSwatini and a subsidiary of SOHO in the USA. This is the umbrella organization responsible for management of INTSABA Farm, located in the Shiselweni Region. This mountain farm will be the site of a Children’s Village providing education, housing, and basic health care for children at risk. Agriculture and social enterprise will help to make the program sustainable while addressing poverty alleviation in the area.
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Our People
SOHO USA Board Members
Cynthia J. Prime
CEO, Co-Founder, SOHO Board
Linda M. Schultz
Co-Founder, Board Member
Victor Wallen
Education Liaison
Robyn Allen McKinnon
Vice Chair Business Development
David Campbell
Board Member
Thomas Chittick
Board Member
Agriculture Expert
Consultants
Business Consultant
SEEDS OF HOPE OUTREACH (SOHO eSwatini)
Dr. Muyabala
Munachitombwe Muna
CEO
HOPE SEEKERS ALLIANCE (HOSA)
Chief Finance Officer
SOHO ADVISORY BOARD
Hon. Myra Selby
Margaret Emmert
Legal Advisor
Gail Masondo
South Africa Advisor
Dr. Jeanette Shallop
Dr. Lawrence Geraty
Dr. Judith Storfjel
STAFF AND VOLUNTEERS
Craig Martindale
Marketing and Communications
Virtral Goode
Travel and Volunteer Coordinator
Susanne Asato
Administrative Assistant
Kris Fosnot
Administrative Assistant
Sandy Prevost
Publications
SUPPORTERS
Ice Miller LLP
Arent Fox LLP
Indianapolis Chapter of the LINKS
Samerian Foundation
Lumina Foundation
Strada Education Network
Greater Works Church
Minority Healthcare Coalition
Willis and Linda Bright
St. Vincent Health
Florence Western Medical Clinic
Marvin White
Angela Khan, SOFIB Luxury Rentals
William Pergerson
Dr Jeanette Shallop, Change Strategies
COLLABORATORS
Andrews University,
School of Architecture and Interior Design
3ABN
Josef Kissinger Photography
Ball State Cardinal Communications
IUPUI, Office of International Affairs
Nova Southeastern University,
Psychology Department
WFYI
Women4Change
Swaziland Action Group Against Abuse
Kuhluka Movement
SOZO, South Africa